One big thing they have in common is that they’re all easy to spell.
Google, Facebook, Twitter, Instagram, Yahoo, CNN… Think of some of the most popular websites in the world. Our own site – is exactly 12 characters. If you can’t find something short, make it brandable. Most likely the shorter domain names are taken a LONG time ago and sold for thousands of dollars. (Popularity, in this case, refers to the amount of web traffic the site receives.)Īll of this data shows that you should keep your domain name concise.Īim for 6-14 characters – and remember the shorter, the better. In general, when it comes to the length of your domain, shorter is better.Īccording to research from Domain , the most common name length is approximately 12 characters. (We’ll highlight some of our favorite domain name generators later in this post.) These tools can help you create a unique, brandable domain name from your initial domain ideas and keywords. You can use a thesaurus to find interesting words that fit your brand. You can make up your own catchy, new words.
#Simple domainer how to#
Here’s how to find a more brandable domain name: When people hear those domain names, there is a trust factor there. Sites like and stand out because they stand for something. Variations of the word “insurance” will increase the competition and make it blend in even more. You won’t hear anyone talking about how awesome “” is. Here’s the main difference between a brandable and generic domain name:Ī brandable domain name is unique and stands out from the competition, while a generic domain name is usually stuffed with keywords and unmemorable.įor example, do you know the difference between, , or ? Probably not, right? Remember: Your domain name is how visitors will find, remember, and share your company on the web. Brandable Over GenericĬreative and brandable are always better than generic. And oh! – Avoid those weird extensions like “.club”, “.space”, “.pizza” and so on. If these are taken too, you’d be better off brainstorming a new domain name. While there are many successful websites with a “.net” and “.org”, your website will probably do better if it has a “.com” extension.
Why? Well, “.com” is the most familiar and easiest to remember. When you choose your domain name extension, you can be sure of one thing: “.com” is still the best.Īccording to research from Domain Name Stat, 37% of all domains have the “.com” extension. Use The Right Domain Name Extensions (.com. How do you choose the right domain name? That’s precisely what we’re going to share with you today. These elements are only a few of the many reasons why your domain name is so important. We’ll talk about this in a minute – your domain name is a branding opportunity! The right domain name can increase brand recognition. While exact match domains (EMDs) are no longer a necessity, keywords in your domain name can still help your SEO ranking. A good domain name can make a positive and lasting impression, while a bad domain name can send visitors running. Your URL is the first thing your visitors will see. You see, your domain name is the key element of your website. It can make or break you, so it’s crucial to choose a domain name that works for your business.īut wait, why is your domain name so important? If you have a quality website and business, people will visit your site no matter what the domain is, right? I’m adding it to my online tool belt and not letting go.How thoroughly should you think about your domain name? Is it really that important?
Granted, there are online services that will do some of what SCT does, but never before have I seen something that does all of what SCT does. In addition to ALL the things that it does with managing your links, its greatest asset to me is that you know HOW your links are performing with your “numbers.” Anyone in sales will tell you that in order to succeed, you need to know your numbers. You need more information about your links once they are out there for everyone to see and click on. Problem is, just putting out links without knowing how they are performing is bad business. Links are how you get people to where you want them to go, and if people aren’t clicking on your links, well, you are just dead in the water. As a marketer, links are the life blood of your business.
As a beta tester of SCT I have to say that I am impressed with all that it does.
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